The Human Side of School Marketing
Advertising expert Neal Foard on why person-to-person experiences matter to marketing
Advertising expert Neal Foard on why person-to-person experiences matter to marketing
In this conversation with SchoolCEO, Dr. Sanfelippo discusses how he changed the conversation inside and outside of the schools he led, keys to developing a culture that actively shares the best stories, and how to lead authentically.
In this episode of SchoolCEO Conversations, we speak with Scott M. Curran, an expert consultant focused on impact storytelling, social impact, and philanthropy. He shares what impact storytelling is and how it can engage and inspire staff.
Neal Foard teaches us how to tell a story by example and learn what not to do to make your stories more effective.
Building a compelling narrative for your school district
Karen Eber discusses the power of storytelling to influence school culture to reach your school community.
Jeffrey Collier and Coty Kuschinsky discuss how Saginaw ISD is using collective authorship to build a stronger brand to better serve their staff and community.
Jonah Berger discusses how school leaders can increase their influence to the benefit of their schools and communities.
As Saginaw ISD’s storyteller in chief, Dr. Jeffrey Collier doesn’t shy away from authentic and enthusiastic district communications.
In this Superintendent Perspective, Dr. David Miyashiro shares how students in Cajon Valley USD learn to share their stories—with a little help from TED.
Jeffrey Collier shares how he builds a "communications buffet" to enhance district communications.
Build a compelling district narrative and captivate your audience with your content.
Sharing student and teacher stories strengthens and amplifies a district’s brand. Corey Christiansen from Aurora Public Schools in Colorado shares his insights.